E-Commerce 2020-2022

Gaining market share through best-in-class marketing.

In 2020 Budget-Bed was founded and financed by Weinreich Co. to disrupt the already well established and highly competitive bedding goods market in the Benelux. Through best-in-class marketing endeavours such as leveraging high quality copywriting, Budget-Bed managed to beat out its competition in SERP rankings. With complementary social media advertisement Budget-Bed accrued revenues close to €1 million within 18 months from its launch date.

In 2022 Weinreich Co. sold the business to Tommy Teleshopping (Part of Omni Channel Group B.V.) the DRTV market leader in the Benelux.

Value-Add Commercial Real Estate 2017-2023

Looking away from where the crowd is looking.

Our local high-quality operating platform enables execution capabilities and confidence to invest. We have acquired, repositioned and sold more than €30 million of value-add office buildings in the Netherlands and DACH region.

The world is continually changing, change with it not against it.

Our strategies are driven by sustainable investing trends, the renewable energy revolution, technological advancements, population ageing, and future of work and living trends.

We acquire assets on a value basis, finance them on a low-risk basis, enhance the cash flows and value of these assets through a local high-quality operating platform, source equity from partners who seek exposure to above average returns and repeat over and over with assets with similar cash flow characteristics.

What enables us to find ‘value investments’; our investment are often seen as risky by those not intimately involved, require skilled operators which most cannot hire and they are often not fashionable.

We strive to create the best lay of the land for our partners.
We invest where we possess competitive advantages, acquire assets on a value basis with a goal of maximising ROC, build sustainable cash flows to provide certainty, reduce risk and lower our cost of capital and recognise that superior returns often require contrarian thinking.
We build our business and all our relationships based on integrity, attract and retain high-caliber individuals who will grow with us over a long period of time, ensure our people think and act like owners in all their decision-making.